Australian Association of Social Marketing
Leading behaviour change & social good
Join the AASM
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Members are given preferential rates and discounts to leading events and conferences such as the International Social Marketing Conference.
Members are given free access to the Journal of Social Marketing. The journal publishes rigorous research showcasing best practice and research in the field.
AASM holds regular local events which provides members with the opportunity to network with local and international academic and practising Social Marketers.
Welcome to the Australian Association of Social Marketing
Change 2023 Conference
AASM May 2023 Webinar
International Social Marketing Conference 2022 Awards
ISMC 2022 goes completely Virtual
Social Marketing seeks to develop and integrate marketing concepts with other approaches to influence behaviour that benefits individuals and communities for the greater social good.
The Australian Association of Social Marketing is an independent, volunteer based organisation. It is the peak body representing social marketers in Australia and aims to provide support for social marketers throughout the country and act as a central resource for those engaged in, or interested in, social marketing practice and research.
Social Marketing practice is guided by ethical principles. It seeks to integrate research, best practice, theory, audience and partnership insight, to inform the delivery of competition sensitive and segmented social change programmes that are effective, efficient, equitable and sustainable.
Please see the below list of our partners