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Monday, 12 November 2018
White Paper: Towards an Asia-Pacific social marketing association?
The AASM has issued a White Paper to explore the potential of an Asia-Pacific social marketing association. This paper sets out a proposal to establish a social marketing association for the Asia-Pacific region. The paper is an initiative of the Australian Association for Social Marketing (AASM), and sets out proposed governance and structure, geographic area, cost modelling, and member benefits...
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White Paper: Towards an Asia-Pacific social marketing association?
The AASM has issued a White Paper to explore the potential of an Asia-Pacific social marketing association. This paper sets out a...
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Anywhere, anytime and on anything – How sports betting is becoming a social practice. By Ross Gordon, AASM President.
Back in 2013 there was significant media and public concern about sports betting – and in particular the actions of Tom Waterhouse...
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Offering the Right Exchange-Kathleen Chell, Queensland University of Technology (Student Representative AASM Management Committee)
Last week I came across this fundraising box at Subway. The sign promised that in exchange for helping I would feel good....
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